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Building LatAmCoders

Building LatAmCoders

An AI-Powered Job Board Connecting US Companies with Latin American Developers

The Problem: Hiring LatAm Developers Is Broken

US companies want to hire talented Latin American developers—same timezone, lower costs, excellent English skills. But the current landscape is painful:

  1. Toptal and Turing charge 20-40% markup on developer rates—your $80/hour budget means the developer sees $50
  2. Traditional recruiters charge $20-50k placement fees for senior engineers
  3. LinkedIn job posts get buried in thousands of applications with no LatAm-specific targeting
  4. Developers waste hours building profiles—manual data entry, resume formatting, skill selection
  5. Companies spend days writing job descriptions—researching market rates, required skills, benefit packages

I wanted to build something different: direct hiring with zero fees, powered by AI that eliminates manual work for both sides of the marketplace.

The result: LatAmCoders, where AI does the heavy lifting so companies and developers can connect directly.

The Vision: AI-Powered Marketplace with Zero Middlemen

I set out to build LatAmCoders: a job platform that uses AI to automate the tedious parts of hiring while keeping humans in control of the important decisions. The core principles:

AI Resume Parsing

Upload a PDF, get a complete profile in seconds. AI extracts skills, experience, education, languages, and generates a professional bio—turning hours of manual data entry into a 5-minute setup.

AI Job Description Generation

Enter a job title, AI writes a compelling 400-600 word description with market-appropriate salary ranges, required skills, and LATAM-relevant benefits. From job title to posting in 2 minutes.

AI Company Analysis

Enter your company website, AI analyzes it to auto-fill company profile—name, description, industry, size, culture. Even downloads your logo automatically. Setup in under a minute.

Zero Recruiting Fees

No markup on rates. No placement fees. Companies pay developers directly what they're worth. The platform monetizes through job posting visibility, not by skimming developer paychecks.

The LatAm Developer Advantage

Why are smart US companies specifically targeting Latin American developers? The advantages are significant:

Perfect Timezone Overlap

EST/PST compatible hours—real-time collaboration, not async delays

Cost-Effective Excellence

Senior talent at competitive rates without compromising quality

Strong English Skills

Excellent proficiency and cultural alignment with US business practices

Direct Hiring

No middleman markup—pay developers what they actually earn

Unlike Other Platforms

❌ Toptal/Upwork
20-40% markup on rates
❌ Traditional Recruiting
$20k-50k placement fees
✅ LatAmCoders
Direct hiring, zero markup

The Tech Stack: Modern Full-Stack for Speed

Next.js 15 + App Router

The App Router provides server components by default, reducing client bundle size and improving SEO. Server actions handle form submissions without API endpoints. Dynamic rendering for user-specific pages, static generation for public job listings. Turbopack for lightning-fast development builds.

Prisma ORM + PostgreSQL

Type-safe database access with schema-driven development. The schema defines developers, companies, jobs, applications, skills, and complex relationships. Prisma's migration system ensures safe schema evolution. PostgreSQL handles full-text search for job matching and complex filtering queries.

NextAuth.js for Authentication

Session-based authentication with email/password and social logins (Google, LinkedIn, GitHub). Separate auth flows for developers vs companies. Email verification ensures valid contact information. Role-based access controls API routes and UI components.

OpenAI GPT-4o for AI Features

The heart of the platform's intelligence. GPT-4o powers resume parsing, job description generation, company analysis, and bio writing. Structured outputs via JSON mode ensure reliable data extraction. Prompt engineering optimizes for LATAM-specific context and salary expectations.

Stripe for Payments

Subscription billing for job posting visibility with Stripe Customer Portal. Webhooks handle plan changes automatically. Usage-based billing tracks job post limits. Secure checkout without touching credit card data directly.

Resend for Transactional Email

Email verification, password resets, application notifications, and job alerts. React Email templates for consistent branding. Deliverability tracking ensures emails reach inboxes rather than spam folders.

The AI Architecture: Making Onboarding Effortless

The biggest friction in job platforms is profile creation. Developers hate filling out forms. Companies hate writing job descriptions. AI solves both problems.

Developer Resume Parsing

When a developer uploads their resume PDF:

  1. PDF Text Extraction: Parse document using pdf-parse library to extract raw text
  2. GPT-4o Processing: Send text with structured extraction prompt requesting JSON output
  3. Field Extraction: AI returns name, email, phone, location, skills, experience entries, education
  4. Bio Generation: AI writes a professional 2-3 sentence bio based on extracted experience
  5. Profile Population: Populate form fields with extracted data for user review
  6. Skill Matching: Map extracted skills to platform's standardized skill taxonomy

Result: 5 minutes instead of 2+ hours. Developers review AI-populated fields, make edits, and submit.

Company Website Analysis

When a company enters their website URL:

  1. Web Scraping: Fetch homepage and about page content
  2. GPT-4o Analysis: Extract company name, description, industry, size estimate, culture signals
  3. Logo Detection: Identify and download company logo from website
  4. Profile Auto-Fill: Populate company profile form with extracted data

Result: 2 minutes instead of 30+ minutes. Company reviews extracted info, adds any missing details, done.

AI Job Description Generation

When a company creates a job posting:

  1. Input Collection: Job title, seniority level, company context
  2. GPT-4o Generation: Write 400-600 word compelling job description
  3. Salary Recommendation: Suggest market-appropriate salary range for LATAM
  4. Skill Suggestions: Auto-select relevant technical skills for the role
  5. Benefits Suggestions: Recommend LATAM-relevant benefits (remote work, flex hours, etc.)

Result: 1 minute instead of 20+ minutes. Company reviews, edits if needed, publishes.

The Database Architecture: Two-Sided Marketplace

Job boards are two-sided marketplaces. The schema must handle developers, companies, jobs, applications, and the relationships between them:

Core Models

  • User: Authentication entity with email, password hash, role (DEVELOPER/COMPANY/ADMIN)
  • Developer: Profile with bio, skills, experience, education, availability, hourly rate
  • Company: Profile with name, description, website, logo, industry, size, subscription
  • Job: Posting with title, description, salary range, skills, employment type, status
  • Application: Developer applying to job with status (pending, reviewed, interviewing, hired, rejected)
  • Skill: Standardized taxonomy of technical skills (React, Python, AWS, etc.)
  • Experience: Work history entries with company, title, dates, description
  • Education: Educational background with institution, degree, field, dates

Key Relationships

// Prisma Schema Relationships

model Developer {
  id         String       @id
  user       User         @relation(fields: [userId])
  skills     Skill[]      // Many-to-many via implicit table
  experience Experience[] // One-to-many
  education  Education[]  // One-to-many
  applications Application[] // One-to-many
}

model Company {
  id   String @id
  user User   @relation(fields: [userId])
  jobs Job[]  // One-to-many
}

model Job {
  id           String        @id
  company      Company       @relation(fields: [companyId])
  skills       Skill[]       // Many-to-many
  applications Application[] // One-to-many
}

model Application {
  id        String    @id
  developer Developer @relation(fields: [developerId])
  job       Job       @relation(fields: [jobId])
  status    ApplicationStatus @default(PENDING)
}

Key Platform Features

Developer Profile Pages

Every developer gets a public profile page with professional bio, skills badges, work history, education, portfolio links, and availability status. Searchable by skills, location, and hourly rate. Companies can browse profiles without posting jobs.

Company Job Dashboard

Companies manage job postings, view applications, and track hiring pipeline. Application status workflow (pending → reviewed → interviewing → hired/rejected) with automatic email notifications. Filter and search applications by skills, experience level.

Job Search with Smart Filtering

Developers browse jobs with filters for skills, salary range, employment type (full-time, contract, part-time), and seniority level. Full-text search on job titles and descriptions. Saved searches with email alerts for new matching jobs.

One-Click Apply

Developers apply to jobs with one click—profile is their application. Optional cover letter field for personalization. Application tracking shows status updates in real-time. No redundant form filling—your profile is your resume.

Security & Privacy Considerations

Job platforms handle sensitive data—resumes, salary expectations, contact information. Security isn't optional:

  • Password Hashing: bcrypt with 10 rounds—secure storage, no plaintext passwords ever
  • Email Verification: Required before profile completion—prevents fake accounts
  • Rate Limiting: API endpoints protected against brute force and abuse
  • Input Validation: Zod schemas validate all user input—no injection attacks
  • HTTPS Everywhere: TLS encryption for all traffic—no plaintext transmissions
  • Spam Protection: Honeypot fields and rate limiting on contact forms
  • Developer Visibility Controls: Developers choose whether to appear in search results

The Challenges and Trade-Offs

1. AI Output Consistency

GPT-4o sometimes returns unexpected formats. Solution: JSON mode with explicit schema definitions, retry logic with reformatted prompts, fallback to manual entry if AI fails. Structured outputs via response_format parameter.

2. Two-Sided Marketplace Cold Start

Companies won't post jobs without developers. Developers won't sign up without jobs. Solution: Focus on developer acquisition first (AI resume parsing is the hook), seed with quality job postings, emphasize the "zero fees" value proposition.

3. Resume PDF Parsing Edge Cases

PDFs are notoriously inconsistent. Some have extractable text, others are scanned images. Solution: Primary PDF text extraction, fallback to OCR for image-based PDFs, manual entry option when all else fails. AI handles formatting variations gracefully.

4. Salary Transparency Across Countries

LATAM includes countries with vastly different cost of living (Mexico vs Argentina vs Brazil). Solution: AI salary recommendations factor in specific country, city tier, and role seniority. Market data research for each major market.

The Results: AI-Powered Efficiency

Traditional Approach

  • • Developer profile setup: 2+ hours
  • • Company onboarding: 30+ minutes
  • • Job posting creation: 20+ minutes
  • • Total time to first application: 3+ hours
  • Plus recruiting fees: $20k-50k

With LatAmCoders AI

  • • Developer profile setup: 5 minutes
  • • Company onboarding: 2 minutes
  • • Job posting creation: 1 minute
  • • Total time to first application: 8 minutes
  • Recruiting fees: $0

95% time reduction in onboarding, 100% cost reduction in recruiting fees.

Technical Highlights

Next.js 15 with App Router and Server Components
Prisma ORM with PostgreSQL database
OpenAI GPT-4o for AI features
NextAuth.js for authentication
Stripe for subscription billing
Resend for transactional email
Zod for schema validation
Tailwind CSS 4 for styling
Kubernetes deployment with autoscaling
TypeScript throughout for type safety

Conclusion: AI That Removes Friction

LatAmCoders proves that AI can transform marketplace platforms. The key insight: don't use AI to replace humans—use it to eliminate busywork.

Developers still write code. Companies still make hiring decisions. But nobody has to spend hours filling out forms or writing job descriptions. AI handles the tedious parts, humans handle the important parts.

The combination of zero recruiting fees and AI-powered onboarding creates a compelling value proposition for both sides of the marketplace. Companies save thousands in fees. Developers save hours in profile creation.

That's how you build a marketplace that wins: make both sides better off than the alternatives.

Complete Tech Stack

Frontend: Next.js 15 (App Router), React 19, TypeScript, Tailwind CSS 4

Backend: Next.js API Routes, NextAuth.js, Prisma ORM, PostgreSQL

AI: OpenAI GPT-4o for resume parsing, job generation, company analysis

Email: Resend for transactional email and notifications

Payments: Stripe for subscription billing and Customer Portal

Validation: Zod for schema validation across client and server

Infrastructure: Kubernetes (DigitalOcean), managed PostgreSQL

Storage: AWS S3 for resume uploads and company logos

Ready to Build an AI-Powered Platform?

If you need an engineer who can architect marketplace platforms with AI integration, modern full-stack development, and production-grade infrastructure, let's connect.